LONDON, Feb 9 (Reuters) - Britain's WPP is preparing to bring its three main creative advertising agencies under one banner, ...
To choose the best creative agency in Dubai, which is located in the center of the innovation hub of the Middle East, it is not enough to just choose a vendor; rather, it is necessary to choose a ...
AI performs best with clean, statistically relevant data. That means investing in data quality, governance, and integration. And it pays off: AI-powered bidding performs best when campaigns have ...
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