It’s been said that the management of an identity is as important as its creation. It’s hard to say how much of Hello Kitty’s success is due to the personality manifest in its character, and how much ...

Hello Kitty, the cute, enigmatic character that adorns everything from handbags to rice cookers, turns 50 tomorrow — still making millions for her Japanese creators. The simple design of the character ...

that adorns everything from handbags to rice cookers, turns 50 on Nov 1 – and is still making millions for her Japanese creators. The simple design of the character – who is not a cat, but a little ...

Hello Kitty marks its 50th anniversary on November 1, adorning everything from handbags to rice cookers and raking in millions of dollars for the Japanese creators ...