Ikea is expanding. But this time it's not with new physical stores. The home design company is entering the virtual world.

Your prayers have been answered. A fully functional virtual IKEA - yes the Swedish flat-pack furniture shop - opens in Roblox today, with ten people having earned the jobs that were on offer to work ...

The Swedish home furnishing megastore IKEA is jumping into the video game arena: It's releasing The Co-Worker Game on Roblox. IKEA will release The Co-Worker Game on June 24, 2024. Players will get to ...

Virtual Stockholm sofas. No assembly required. Ikea’s new store is in the metaverse.

Swedish furniture chain IKEA announced it will be hiring 10 workers for an unconventional employment opportunity — inside an IKEA "store" in the video game Roblox. Opening June 24, "The Co-Worker Game ...

LONDON — Swedish furniture company IKEA has announced that it is looking for real people to work at its virtual store on Roblox at the end of June. The Roblox game is called “The Co-Worker Game,” ...

While Roblox has become a go-to for brands that want to connect with younger consumers, Ikea is taking a fresh approach and focusing on potential employees. The activation is part of a larger push ...

GameSpot may get a commission from retail offers. If you don't live near an Ikea, we've got good news: The furniture outlet is bringing its many charms to Roblox. Ikea is launching a virtual ...

Later this month, a select number of people will know what it feels like to earn a higher salary working a retail job on Roblox than some people actually make in person. Starting on June 24, Ikea is ...

Ikea is assembling a team of Roblox players to work at its virtual store—and you can even get paid for the job. The virtual store is meant to show players the variety of jobs available at Ikea through ...

Ikea in Milton Keynes, Bedfordshire, United Kingdom on Jan. 30,2024. Reporter Ikea is assembling a team of Roblox players to work at its virtual store—and you can even get paid for the job. The ...