We explain the different types of logo and when to use each one.

Cracker Barrel changed its logo. Backlash was swift. Customers complained, social media lit up, the brand doubled down, and even President Donald Trump weighed in. Soon after, the brand reversed ...

Golfers may not dominate headlines the way entertainers do, but their strategic approach to partnerships offers one of the ...

Cars24 has unveiled a refreshed brand identity, transitioning from an assertive all-caps 'CARS24' to a more mature 'Cars24' ...

As tech-hotel brand Yotel plans to scale from 23 hotels to 100 by 2031, the group has restructured its marketing leadership to put brand at the centre of guest experience, culture and commercial ...