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In today’s fast-paced business environment, managing incoming calls efficiently can make the difference between delighted customers and lost opportunities. That’s where interactive voice response (IVR ...

Trust is critical when marketing and selling intangibles. We can’t handle or touch everything we buy. Intangible products and services — like consulting services, Software-as-a-Service (SaaS) and ...

In today’s labor market, the employee experience plays a bigger role than ever. Pay still matters, but many workers also want autonomy, flexibility and a healthier work-life balance. That means ...

When vetting a web developer, asking the right questions can help you understand how they approach your project. Their answers can reveal whether they understand your vision, how strong their ...

A business.com editor verified this analysis to ensure it meets our standards for accuracy, expertise and integrity. Starting a business involves much more than coming up with a great idea. You’ll ...

You’ve probably heard the saying, “The customer is always right.” While that isn’t always true, one thing is certain: Customers should always leave your business feeling happy and satisfied. When ...

Consumers are always looking for a good deal, which is why it’s so important to price products properly. Many sales experts say that charm pricing, also known as psychological pricing, can have a ...

Many small businesses start off strong with a solid business plan, an impressive product, sufficient funding and a growing customer base. Then, somewhere along with the way, the business stalls, ...

Money-back guarantees come with pros and cons, so it's important to evaluate both sides before implementing such a policy. While businesses are always on the lookout for ways to increase lead ...

Although marijuana is still a Schedule I substance and illegal under federal law, many states have legalized its use in recent years. A Pew Research Center analysis found that 54 percent of Americans ...

Maybe open office spaces have initiated the halcyon days of productivity, or perhaps they’re a harbinger of workplace productivity doom. It all depends on whom you ask. Open offices were meant to be ...