Get ready to make memories in Sapporo, Japan’s northern capital! You’ll find everything from rich nature explorations to urban art, culture, cuisine and shopping and more — all year-round. Join us for travel inspiration, advice and more! | Visit Sapporo

❄️ Sapporo Snow Festival (Sapporo Yuki-matsuri) This is the most famous winter event in Hokkaido, held annually in Odori Park (Sapporo) each February. It features huge snow sculptures, and some years include castle-like snow structures created by artists and community teams. People often describe these giant works — sometimes based on fantasy or famous castles — as “snow castles.” 📍 When: Early February (e.g., Feb 4–11, 2026) 📍 Where: Odori Park, Sapporo, with other festival sites nearby. #Jap